"Traditionally that kind of kill-the-rat, get-your-five-gold-pieces model hasn't changed with most (multiplayer online games)," said LucasArts producer Haden Blackman, referring to the revenue strategy pioneered by the early text-based multi-user domains on which modern MMORPGs are based. "One of the things we wanted to do is have a more viable player-run economy from the very outset."
Blackman heads up the LucasArts branch of the team that's working with Sony Online Entertainment to produce the first Star Wars-based MMORPG, Star Wars Galaxies, set to hit shelves in late January.
The elaborate handle for these online role-playing games is shortened in various ways throughout the online gaming industry: MMOP, MMO and MMPOG, in addition to the Star Wars Galaxies-styled, MMORPG.
Typically, MMORPG gamers move through elaborate environments as digital action figures called avatars. Successful adventures yield monetary rewards that can be used to purchase equipment and clothing.